Willie Liz
Willierliz@gmail.com
Professional Experience
Open Mike Guru, UX Designer
March 2024 – Present
Partnered with the founder to develop a WCAG AA-compliant web app from concept to prototype.
Led UX research to gather qualitative and quantitative data, driving 40% higher user engagement.
Designed intuitive interfaces using Figma, streamlining onboarding flows by 20%.
Developed comprehensive documentation and reporting to align stakeholders’ vision.
Lilliup, Product Designer UX/UI (Fellowship)
June 2024 – Dec 2024
Conduct user research to identify user needs, behaviors, and pain points.
Develop user personas, user flows, and wireframes to guide design decisions.
Create a prototype and iteratively refine it based on user feedback.
Advocate for user-centered design principles and ensure WCAG compliance throughout the development process.
LePal.AI, Product Designer UX/UI (Fellowship)
June 2024 – Dec 2024
Conducted user research, interviews, and usability testing to refine prototypes, increasing usability scores by 25%.
Designed accessible, WCAG-compliant interfaces for a mental health app aimed at Gen Z users.
Collaborated with cross-functional teams to implement feedback, leading to a 30% improvement in task completion rates.
Created user journey maps and personas to align product design with target audience needs.
Lowe’s, Project Manager
December 2015 – September 2018
Oversaw cross-departmental projects, ensuring timely completion and adherence to budget.
Reduced project timelines by 15% through effective workflow optimization.
Managed a team of 10+, fostering collaboration and achieving a 95% success rate on deliverables.
Consultant, Industrial Designer
June 2012 – December 2018
Designed and delivered technical illustrations and prototypes for engineering teams.
Utilized tools like Adobe Illustrator and Microsoft Visio to create detailed visual documentation.
Provided project management support, increasing efficiency by 20% through task prioritization.
Skills
UX/UI Design: Figma, Sketch, Adobe XD
Research: User Interviews, Usability Testing, Affinity Mapping
Accessibility: WCAG Compliance, Inclusive Design
Technical Illustration, and 3D: Adobe Illustrations, Rhino 3D, Sketch up, Alias
Collaboration Tools: Confluence, Visio, Miro, Jira, Notion, Figjam, Workspace, Discord
UX Design Projects
Menty, UX/UI Designer
December 2023
Designed a platform catering to marginalized corporate creatives, enhancing accessibility features to improve inclusivity.
Developed high-fidelity prototypes that increased stakeholder satisfaction by 30%.
Vlocator | UX Architect
2022 – 2023
Redesigned app interfaces to align with user needs, leading to a 40% growth in user engagement.
Collaborated with developers to launch a new app version that prioritized data-driven design.
Education
Academy of Art University, San Francisco – BFA Industrial Design, 2012
General Assembly, UX Design Immersive (Virtual) Completed an intensive 10-week program, mastering user-centered design methodologies.
Professional Development
Microsoft Learn – Create Accessible AI Experiences
Designing AI solutions with accessibility best practices.Atlassian University – Manage Confluence Spaces to Organize Your Team’s Work
Optimizing Confluence for team collaboration and project management.Udemy – How to Design & Prototype in Adobe XD
Designing and prototyping workflows in Adobe XD.UX Writing Hub – A Taste of UX Writing
UX writing research, AI-assisted writing, content style guides, and usability optimization.